Manage Search Marketing and Develop a Strategic Marketing Plan

Project summary: Search Engine, Social and Online Marketing Expert and SEO audits for Our Website What we do: We provide platform to Indian Ethnic Wear and Jewelry sellers to sell their products on our website. We are planning to add more categories including men and kids wear. Our websites: Retail: [login to view URL] Wholesale: [login to view URL] (Under construction) What we are looking for: The SEO Freelancer Consultant will do the following: Help us in Marketing campaign including Website SEO, Social Marketing and general online marketing. Produce a strategic online marketing campaign, keyword research, social media posts, articles and create engaging content as well as blog posts. Enhance rankings in searches by performing an initial and then regular SEO audits. These audits should be initially based on something like this: [login to view URL], However we would also want to take advantage of any other useful auditing techniques and practices which have been developed by the consultants. Source from another organisation (or organisations) or yourself Create SEO rich content writing for publishing and distribution linking both our social media sites and our web sites optimally for our SEO. Audit our google adwords account and coach our Marketing Director on an ongoing basis in the best practice management of our google adwords account in the context of our improving SEO strategies. Based audits and their findings, SEO Freelancer Consultant will develop our SEO strategy on an ongoing basis to get our site rankings higher. Optimise the keyword presence, based google adwords data and make sure the sites internal links are also optimal. Optimize site navigation, title tags and description tags to maximise click through rates. Manage our google adwords account in the context of our improving SEO strategies. Create back links. Skills required: Content Writing, Internet Marketing, Search Engine Marketing, Deep knowledge of Google adWords and adSense campaigns, SEO, Social Media Marketing