I believe in creating a content that Evokes, Excites, Entertains, Engages, Energizes, Empowers and finally Enlightens the consumer in an Environment that supports Freedom, Knowledge, Education and Expertise in best form of value in the market.
My strengths have been research and creating unique content that satisfies need and dynamics of the project.
My experience has exposed me to various platforms from TV to website to print and i believe in scientific approach to content creation that involves- Studying pre-existing content, understanding the content approach of competitors, familiarising with ideal customer, creating a strategy around such profile and ultimately producing a content focused in its aim to impress and win customer.
I expertise in challenging role of creating influential content for marketing etc. through best available scientific, psychological, emotional and technical tools /practices customised to the specific needs of every client.