Copy Deck of a small site

Hello, I can do this and will provide you with a copy deck document from the website that you choose. My copy deck will include: Title page Contents page Copy format guidelines: How should the brand be referred to, and can it be abbreviated? Are full stops required in headlines and sub-headers? Should title case or sentence case be used for navigation and other elements? How should bold, italic and underline be used in the copy? How should the copy sound – chatty, authoritative, formal or confident? SEO keyword phrases Strapline suggestions Common elements Page detail Thanks, Fatima

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When I’m working on a website, I’ll format the copy so it’s easy for the client, designer and coder to understand and use the content. I’ll signpost the page title and meta description, and also point out which elements are graphics and links. I’ll provide guidance on which headers should be H1 tags, which should be H2 (and so on). And obviously if I want copy to be bold on the page I’ll bold it in the deck. If there’s a form on the page, I’ll detail the type of fields I think should be used, such as drop downs for state, and check boxes for privacy agreement. I also make it very clear to the client what will (and will not) be seen on the page by greying out all the geeky tech instructions.