Design an Advertisement

  • Estado: Closed
  • Premio: $550
  • Propuestas recibidas: 33
  • Ganador: osaeno007

Resumen del concurso

UPDATED SEPT 5 2017

Company name and product: VariGuard SmartGlass

This is a full-page advertisement targeting museum conservators and curators. The trim size of the journal is W 210 mm x H 297 mm, with a 3 mm bleed. The ad should be be clean with a conservative/academic look.

Background on the VariGuard SmartGlass solution: Museums want visitors to see their exhibits contained in glass display cases. However, light-sensitive artifacts are subject to cumulative and irreversible light damage when on display. Conservators need to protect items from light damage, so these items are often kept in vaults - and the times they are out for visitors to view are limited. VariGuard SmartGlass solves this dilemma. SmartGlass is used in museum glass display cases, to protect light-sensitive artifacts from damage, by limiting light-exposure ONLY TO THOSE TIMES WHEN PEOPLE ARE VIEWING THEM. Our SmartGlass can be electronically switched between optically clear and dark, instantly. Any time a visitor is not viewing the item, the SmartGlass switches to the dark state and eliminates visible light exposure. 

Design elements are below.
INCLUDE ALL OF THESE. However you are welcome to edit the messages if you can make them shorter and/or more compelling.

1) VariGuard logo: See attached file. However, we want to incorporate the word SmartGlass into the logo, using the same font size as the word VARIGUARD, however only the “S” and the “G” should be cap. The logo could be the ad banner, but it doesn't have to be.

2) Tagline: Why expose light-sensitive artifacts to light when they are not being viewed?

3) Messages:

a) VariGuard SmartGlass instantly switches between transparent and dark states to protect artifacts from visible light damage.

b) Two images are attached as files - VariGuard SmartGlass, in the dark and clear states, at the Smithsonian National Postal Museum. We want both images in the ad. Enbedded into the image that has the glass in the dark state, insert an information button (circular or other). In the button, at the top should be the words “Lux Meter” and under that should be “0.0” with the word “Lux” after it. See below.
LUX METER
0.0 Lux

c) The message to tie in to the images should be: In the dark state, VariGuard SmartGlass blocks all light, providing complete protection from damage. When a visitor is viewing the item, it instantly switches to the transparent state. It switches back to dark when the visitor departs.

d) In a 6-week test of VariGuard SmartGlass, the Smithsonian National Postal Museum reported that based on lux meter data, “…artifacts in the case were receiving over 90% less light then the exterior of the case.” This protection was achieved by limiting light-exposure to times a visitor was viewing the item. (We want this to be a primary message in the ad - large font. The words “Smithsonian National Postal Museum” should be called out in a different color and/or size.)

e) Retrofit existing display cases with VariGuard SmartGlass, or specify it for use in new cases.

The call to action message:
Visit VariGuard.com or call 516-847-5330 for more information.

Habilidades recomendadas

Comentarios del empleador

“Very professional and responsive to our requests. ”

Imagen del perfil VariGuard, United States.

Tablero de aclaración pública

  • F5DesignStudio
    F5DesignStudio
    • 6 años atrás

    mmhmm. nice :)

    • 6 años atrás
  • jousephusdrummer
    jousephusdrummer
    • 6 años atrás

    Hi ch:-)see my entries:-)thank you:-)

    • 6 años atrás
  • dreamdesigner123
    dreamdesigner123
    • 6 años atrás

    Please check entry #134 , #135

    • 6 años atrás
  • jousephusdrummer
    jousephusdrummer
    • 6 años atrás

    Guarenteed plz..

    • 6 años atrás
    1. VariGuard
      Organizador del concurso
      • 6 años atrás

      It IS guaranteed

      • 6 años atrás
    2. jousephusdrummer
      jousephusdrummer
      • 6 años atrás

      :-)

      • 6 años atrás
  • jousephusdrummer
    jousephusdrummer
    • 6 años atrás

    My entries #109 ,121,123,124 feedback thank u:-)

    • 6 años atrás
  • elgu
    elgu
    • 6 años atrás

    Hi, kindly check my entries #112 & #117 Thank you

    • 6 años atrás
  • YamGraphics2017
    YamGraphics2017
    • 6 años atrás

    Hi CH, please check my update layout design entry #114 , #115 #116. Thank you.

    • 6 años atrás
  • sanjaynirmal69
    sanjaynirmal69
    • 6 años atrás

    Hi! CH please review #104 , thank you.

    • 6 años atrás
  • VariGuard
    Organizador del concurso
    • 6 años atrás

    Thank you for all your submissions. In the next several hours we will be providing feedback to many, and requesting specific modifications. Many of our requested modifications are common to all, so please also review the updated contest description, where you will find the refinements.

    • 6 años atrás
    1. shakillraj
      shakillraj
      • 6 años atrás

      ok sir, thank you.

      • 6 años atrás
  • sanjaynirmal69
    sanjaynirmal69
    • 6 años atrás

    Hi! CH please review #91, thank you.

    • 6 años atrás
  • enshano
    enshano
    • 6 años atrás

    Hi, I'm working on it

    • 6 años atrás
  • phongolagat
    phongolagat
    • 6 años atrás

    Hi CH please check my entry #85

    • 6 años atrás
  • VariGuard
    Organizador del concurso
    • 6 años atrás

    Several have asked the name of the font used in the VariGuard logo, because we requested that the word "SmartGlass" be added to the logo. The logo is old and we have been unable to reach the person who designed it. We are also open to an alternative font type. Therefore, you can choose a font that is similar to the font used in "VariGuard," or, you can use your design skills to select a different font for both "VariGuard" and "SmartGlass"

    • 6 años atrás
    1. shakillraj
      shakillraj
      • 6 años atrás

      ok sir, thanks for inform us.

      • 6 años atrás
  • F5DesignStudio
    F5DesignStudio
    • 6 años atrás

    Please provide feedback on the entries.

    • 6 años atrás
  • ramjanali892
    ramjanali892
    • 6 años atrás

    Can you please tell us the name of the font which has been used in your logo !!!

    • 6 años atrás
    1. VariGuard
      Organizador del concurso
      • 6 años atrás

      The logo is old and we have been unable to reach the person who designed it. We are also open to an alternative font type. Therefore, you can choose a font that is similar to the font used in "VariGuard," or, you can use your design skills to select a different font for both "VariGuard" and "SmartGlass"

      • 6 años atrás
  • Shekhar74
    Shekhar74
    • 6 años atrás

    Hi Ch, It's good for you to provide rating and feedback. It will help designers to know your preference and follow your thoughts. It will also increase entry/participation if you reject entries you do not like. It also mean you are active and keeping your eye on the submissions. Best wishes.

    • 6 años atrás
  • sandralandron
    sandralandron
    • 6 años atrás

    Hi, CH, please review #75 , thank you.

    • 6 años atrás
  • sanjaynirmal69
    sanjaynirmal69
    • 6 años atrás

    Hi! CH please review #67, thank you.

    • 6 años atrás
  • VariGuard
    Organizador del concurso
    • 6 años atrás

    We have extended the contest and made it guaranteed. We have also edited the contest description with specific messages. Thanks for the submissions we've received so far, and we will begin communicating with many of you in the next few days.

    • 6 años atrás
    1. shakillraj
      shakillraj
      • 6 años atrás

      thank you sir.

      • 6 años atrás
    2. almacatiag
      almacatiag
      • 6 años atrás

      Thank you!

      • 6 años atrás
  • DEZIGNWAY
    DEZIGNWAY
    • 6 años atrás

    please provide us any feedback for entries. thank you

    • 6 años atrás
  • enshano
    enshano
    • 6 años atrás

    Please extend.. #extended #extended

    • 6 años atrás
  • dperfield
    dperfield
    • 6 años atrás

    Can you please extend? I've just seen this and have a great idea.... #extended

    • 6 años atrás
  • Shekhar74
    Shekhar74
    • 6 años atrás

    Please Rate and provide feedback.

    • 6 años atrás
  • hammerrob
    hammerrob
    • 6 años atrás

    #60

    • 6 años atrás
  • Shekhar74
    Shekhar74
    • 6 años atrás

    #guaranteed

    • 6 años atrás
  • sanjaynirmal69
    sanjaynirmal69
    • 6 años atrás

    Hi! CH please review #45, thank you.

    • 6 años atrás
  • jonapottger
    jonapottger
    • 6 años atrás

    #guaranteed please

    • 6 años atrás
  • imlutfulferdous
    imlutfulferdous
    • 6 años atrás

    Sir Please Check #11, #12 & #13. Thank You.

    • 6 años atrás
  • yasibrbeb
    yasibrbeb
    • 6 años atrás

    #guaranteed please

    • 6 años atrás
  • rakibahammed660
    rakibahammed660
    • 6 años atrás

    #guaranteed

    • 6 años atrás
  • KreativeLancer
    KreativeLancer
    • 6 años atrás

    make it #guaranteed please.thanks

    • 6 años atrás
  • fedesoloa
    fedesoloa
    • 6 años atrás

    #guaranteed

    • 6 años atrás
  • karengraphic
    karengraphic
    • 6 años atrás

    #guaranteed

    • 6 años atrás
  • elgu
    elgu
    • 6 años atrás

    #guaranteed please :)

    • 6 años atrás
  • pixelmanager
    pixelmanager
    • 6 años atrás

    #guaranteed

    • 6 años atrás
  • kalaja07
    kalaja07
    • 6 años atrás

    #guaranteed

    • 6 años atrás
  • hayleyburns
    hayleyburns
    • 6 años atrás

    Hi there, thanks for the detailed brief. The only info I think is missing are the dimensions of the ad? (apologies if I missed it).

    • 6 años atrás
    1. VariGuard
      Organizador del concurso
      • 6 años atrás

      Hayley, here is the info: The trim size of the journal is W 210 mm x H 297 mm, and if taking the advert to the edge of the page they ask for a 3 mm bleed.

      • 6 años atrás
  • shakillraj
    shakillraj
    • 6 años atrás

    Hello sir, Can you explain please, what do you mean by full page advertise?
    Is it in 1 page or more pages?

    • 6 años atrás
    1. VariGuard
      Organizador del concurso
      • 6 años atrás

      Hello - it is one full page, with the following info: The trim size of the journal is W 210 mm x H 297 mm, and if taking the advert to the edge of the page they ask for a 3 mm bleed.

      • 6 años atrás
  • SkylerChaney
    SkylerChaney
    • 6 años atrás

    Hi, what is the size of the ad?

    • 6 años atrás
    1. VariGuard
      Organizador del concurso
      • 6 años atrás

      Hi Sklyer - The trim size of the journal is W 210 mm x H 297 mm, and if taking the advert to the edge of the page they ask for a 3 mm bleed.

      • 6 años atrás
  • VariGuard
    Organizador del concurso
    • 6 años atrás

    We have been asked about the size of the ad - here is the info: The trim size of the journal is W 210 mm x H 297 mm, and if taking the advert to the edge of the page they ask for a 3 mm bleed.

    • 6 años atrás

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