I'm a software engineer turned digital marketing consultant, specializing in SEO & SEM.
Often entrepreneurs and business owners tend to invest so much time, effort, resources, and money in building the product (or service) and forget the most critical aspect - marketing. Marketing your brand is only considered an afterthought.
After building and successfully exiting my previous tech startup (which I owned and self-funded 100% - @boomeringo), I've had the epiphany that making a good product (or service) is only half the battle! The remaining half is all about marketing and getting your message in front of the right audience.
My previous tech startup has taught me a lot about business, and actionable marketing strategies that didn't cost me a fortune. I wore multiple hats from writing code, building & designing the website, marketing the business on social media, writing content, doing SEO, reaching out to journalists, doing product design, reaching out to beta testers, pitching at startup events, and investors and everything in between. So I know a thing or two about building a brand from the ground up, nurturing and growing it, marketing your message, reaching out to your target audience, and fine-tuning and optimizing your message for maximum conversions.
- SEO
- SEM
- Online and Digital Marketing
- Business Growth Strategy
- Growth Hacking
- Sales Funnels
- Social Media
- Traffic and Lead Generation
- Facebook ads
- Content Marketing
- Email Marketing
- Affiliate Marketing
* I still write code and have always been a massive proponent of technology. I specialize in building enterprise web and mobile applications, I have hands-on industry experience working as a chief technology officer and a project manager in various different industries ranging from higher education to financial services.
- Enterprise web/app development using JavaScript, PHP, React and React Native, Amazon Web Services
- Cryptography
- Blockchain
- Ethical Hacking and Penetration Testing