Build a Website

***PLEASE SEE THE ATTACHMENT "WEBSITE DEVELOPMENT BRIEF 2" FOR MORE DETAILS*** Company: Ethan & Harriet Slogan: Knowledge through play Products & Services: NIGERIAN-THEMED EDUCATIONAL TOYS Key Products: Lift ‘n’ Learn Magnetic Puzzle, Family Floor Nigeria Puzzle Business Objective: Promote pride and knowledge of Nigeria through fun and play Mission: Create fun ways to teach about our rich Nigerian heritage Preamble: Ethan & Harriet being Nigeria’s pioneer Educational toy providers with an aim to promoting pride and knowledge of Nigeria through fun and play are an important and integral part of promoting & preserving AFRICAN HERITAGE. Website Design Objectives: ⋅ To promote the Ethan & Harriet brand ⋅ Enhance Brand’s strong identity and HERITAGE proposition ⋅ A clear message ⋅ Improve general sentiment for the brand through its website ⋅ Increase sales online and build revenues ⋅ To promote Ethan & Harriet’s products ⋅ To grow the business ⋅ To keep and engage current customers ⋅ To gain new customers Our requirements are for a fun, catchy and engaging SEO optimized ecommerce website that has the following: 1. A clear message 2. Provides easy navigation 3. Informative 4. Responsive to devices 5. Search engine friendly 6. Easily integrated to our local payment platform 7. Simple to use CMS 8. Consistent domain 9. Niche and city SEO Note: We do not have a physical store. Our website is the only gateway our audience/customers have to us. Our site needs to be a 24/7 sales persons. It should be catchy, functional with a clear message, be able to engage visitors to the site, and convert them to potentially returning customers. Our needs are for: ⋅ Easily integrate-able ecommerce website (i.e can be easily integrated with our local digital payment and commerce country) ⋅ Niche and site optimization (optimize pages with relevant keywords) ⋅ Great content that supports the value proposition ⋅ Great graphics that enhances the value proposition ⋅ Backlinks from other relevant sites to the website ⋅ Access to non technical change request ⋅ After sales support for maintenance Summary So basically what we need is an agency that offers ⋅ E-commerce services ⋅ SEO ⋅ Content Management ⋅ Graphics The Website should also have: ⋅ Newsletter Sign-up and pop-up ⋅ Live chat ⋅ Site map ⋅ Link to FB, IG and Twitter pages ***PLEASE SEE WEBSITE DEVELOPMENT BRIEF ATTACHMENT FOR MORE DETAILS*** We are looking to be wowed by the contest entries so no boring / generic designs please. We will need both PC/web and mobile sites from the successful winner as well as a user manual. There will be follow up work for the successful developer as we are a fast growing company and will require further updates. Many thanks and good luck, Bunmi