Design in Flash - Leaderboard

Dimension Width = 728 Pixels Height = 90 Pixels File Type GIF, JPG, SWF,FLA File size Alt image GIF/JPG = 30k | Flash = 100k (Without video) 2.2MB (with video) Animation / Looping Allowed. Unlimited looping within 15 seconds. Linking URL Linking URL Site must be live before campaign starts. It must be domain name based and cannot be an IP address (i.e., [login to view URL] ) Replay Button All animated flash banners can have a replay button. Flash Notes / Frame Rate The frame rate for this ad unit may not exceed 24 frames per second. 15-18 frames per second is recommended. SWFs with High Frame Rates May Slow System Performance. Click Tag All FLASH banners require a clickTAG. For ALL Flash banners a click TAG command on the button layer is required as shown below: on (release){ getURL ([login to view URL],"_blank"); } The clickTAG button should be on the topmost layer. Ads must conform to specifications outlined herein. Elements not meeting specifications will be returned for revision, which may delay the launch date. 3rd Party Ad Serving Allowed Yes Approved 3rd Party Vendors DoubleClick, EyeBlaster Creative/Banners No spaces in between the banner title name. If required, use '_' (underscore) and not '-' (hyphen). Use only small letters instead of caps. FLASH banners must have the same title names as their GIF/JPEG backup files. Banner title names are not to be repeated. Example: [login to view URL] / [login to view URL] A border needs to be added on all the banner creatives - gif and swf The LAST FRAME of animation should contain stop (); in the action script Lead Time Standard creatives must be submitted to our Media Delivery Coordinator 5 business days prior to campaign launch or campaign launch may be delayed. Deliverables FLA, SWF and back up image of the appropriate dimensions Font used in publishing