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Advertisement Analysis

report an analysis of the influence and persuasion strategies used in a printed advertisement of your choice for a commercial product. describe/explain type of strategy (e.g., scarcity heuristic, indirect emotions heuristic), identify target of influence (e.g., behavioural/cognitive/ emotional; audience; type of processing) suitability for audience, likelihood of success, effects of using combinations of strategies (e.g., synergistic, counteracting). mainly to discuss on the heuristics used in the printed advertisement.

Habilidades: Psicología, Redacción de informes, Redacción de investigaciones

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ID de proyecto: #11767054

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